2012 q4 is prevented Chinese search engine enterprise total revenue of 7.95 billion yuan, the scale of 28.07 billion

2012 q4 is prevented Chinese search engine market scale is 7.95 billion yuan, link growth 2.5%, an increase of 37.4%. Since 2012 since the 25th, search engines every quarter growth rate continued to decline on slow, but still higher than the growth of Q4 is prevented China Internet advertising market overall 33.9% growth. Annual revenue of 28.07 billion yuan, compared with 2011 growth of 48.6%, higher than China's Internet advertising market overall growth of 46.8%.

Erin consulting think, from the perspective, the number of customer development, flow cashability ascension and search engine advertising good return on investment and jointly promote the search engine market fast growth, promote the healthy development of the market. From quarter level, the current search market is still faced with thesame problem in the first quarter. In addition to the macro economic weakness, side effect of 360 search flow

has not been realized, not to search market scale growth play a significant role in moving, and at the same time, the flow of cash for this search market growth resulting in chronic distress, lead to Q4 is prevented Chinese search engine enterprise income scale growth relatively slow. 

advertising good return on investment and jointly promote the search engine market fast growth, promote the healthy development of the market. From quarter level, the current search market is still faced with the same problem in the first quarter. In addition to the macro economic weakness, side effect of 360 search flow has not